Frequently asked question!

The 1.3.6 Strategy is Dantatsu's proprietary strategic framework designed to deliver tailored, effective, and impactful communication strategies for our clients. It ensures a structured yet flexible approach to branding, marketing, and audience engagement.

We work with a wide range of creators, including celebrities, macro influencers, micro influencers, nano influencers, UGC creators, and AI-generated UGC talents. This allows us to build campaigns tailored to different objectives, budgets, and target audiences.

We don't choose influencers based solely on follower count. Our selection process evaluates audience demographics, engagement quality, content style, brand fit, location, and campaign objectives to ensure the best possible results.

We offer influencer marketing services for Instagram, TikTok, YouTube, Facebook, and Xiaohongshu (Rednote). 

We create enriched scenarios together with our creators which are engaging and platform-optimized to boost brand or product awareness.

Yes. We manage collaborations with local and international celebrities, athletes, TV personalities, musicians, and public figures across Asia, Europe, and the Middle East.

Macro Influencers: Large audiences, broad reach, strong awareness.
Micro Influencers: Highly engaged communities and stronger trust.
Nano Influencers: Smaller but very authentic audiences with excellent engagement rates.

The right choice depends on your campaign goals and target market.

UGC refers to content created in a natural, authentic style that resembles genuine customer experiences. It is one of the highest-performing content formats for paid advertising and social media because it feels more relatable and trustworthy.

AI-Generated UGC Creators are virtual talents created using advanced AI technology. They can produce realistic product demonstrations, testimonials, and social media content while offering greater flexibility, scalability, and cost efficiency compared to traditional production methods.

Yes, we manage accounts and influencers in multiple locations and languages, including English, Chinese, French, Turkish, Thai, Vietnamese and others. 

Absolutely. Dantatsu provides a complete end-to-end influencer marketing service, including:

• Strategy development
• Influencer sourcing and vetting
• Negotiation and contracting
• Content briefing
• Content review and approval
• Campaign management
• Performance reporting

Yes, we have an in-house production team includes professional photographers, videographers, and editors. 

We manage influencer campaigns globally, with extensive experience across Hong Kong, China, Singapore, Malaysia, Thailand, Vietnam, Indonesia, Taiwan, South Korea, Japan, the Middle East, Europe, and North America.

We define KPIs based on your business objectives, including:

• Reach
• Impressions
• Engagement
• Video Views
• Website Traffic
• Leads
• Sales Conversions
• ROI

Detailed performance reports are provided at the end of each campaign.

Campaign costs vary depending on the creator tier, market, content requirements, and campaign objectives. We can develop programs ranging from nano influencer activations and UGC campaigns to large-scale celebrity partnerships, ensuring solutions for different budgets and growth stages.